Cold Calling

revist cold calling

Revisit Cold Calling in 2021: Start With Your Script

From startups to enterprises, almost every sales team uses cold calling in some form. As one of the most traditional techniques in the sales process, it’s used to gain immediate feedback, build stronger relationships, and create interest in your offering. Even in our technology-centric world, cold calling continues to be the best channel for direct conversations with your potential buyers.

Appointment Setting Industry Standards for Cold Phone Calls

Standards for “Appointments Set” from “Cold Call Conversations” in Modern Selling

Written by Ryan S. Pereus In my tenure as a sales professional, I have found very little consistent and reliable data from industry-specific or global benchmarks on cold calling results. Since the sales profession is widely underdeveloped, we, at Superhuman Prospecting (SHP), thought we’d begin tracking and publicly reporting our own data over the past couple …

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