Ryan Pereus

Helping you unpack B2B appointment setting rate standards during a pandemic

appointment setting Rates During the Coronavirus COVID-19 Pandemic – Week 1 – 3.16-3.20

Last week, we confronted the single greatest week of uncertainty from clients and potential clients we have ever faced as a company in the last 3 years of providing outsourced, sales development prospecting calls. It sucked. However, our team at Superhuman Prospecting didn’t waiver. We accepted, learned, adapted. Many of our team members met together …

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How to Keep Your Business Moving

Cold Calling Through the Coronavirus

As of today, COVID-19, the novel Coronavirus has infected only .0013% of the Earth’s population, and yet we are already seeing industry impacts worldwide. Last week, we heard several international and domestic trade shows were cancelled due to the virus.  Many businesses  are depending on industry trade shows as a primary source for their networking, lead generation, appointment …

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Setting Appointments In Commercial Insurance Industry

Commercial Insurance Appointment Setting Project | CASE STUDY

We’ve been providing ongoing B2B appointment setting with a commercial insurance company in the Midwest.  The following is a case study rendered to help those interested in using outbound prospecting or cold call services to understand how it can work for their business. Here we identify the pain or issue the client was having, the …

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gatekeeper cold calling

The Importance of Gatekeepers for Decision Maker Conversations

If you think gatekeepers and automated phone systems are for the birds, think again! Conversations with gatekeepers are so important because they can be the difference between a high & low level of decision maker conversations! Understanding whether to pass through or engage gatekeepers, how to work automated phone systems; and knowing back access ways …

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Human Sales vs AI Sales

Written by R.S. Pereus, owner and CEO of Pereus Marketing, and founder of Superhuman Prospecting: an outsourced solution for cold calling, prospecting, and outbound services for businesses. A little while back I was cold called by a company from overseas that developed an AI response program meant to replace actual call center agents. It was the …

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outbound cold calling

Cold Calling is Dead? The Inbound vs Outbound Lead Generation Debate

Is cold calling and outbound lead generation dead? …Is inbound alive?? I’m super biased so stop here if you care. But no. Straight up. Cold calling is not dead. Here’s the problem though – Cold calling and outbound lead generation calls get a bad wrap. Let’s talk inbound before anything else. I’ll be the first …

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