Creating Better Handoffs Between Marketing, Sales, and Customer Success
Ever wonder why great leads go cold or new customers feel blindsided in week one? It usually comes down to a broken handoff. Here's how…
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Latest Articles from Superhuman Prospecting
How RevOps Helps Sales and Marketing Work Together
Tired of sales and marketing pointing fingers over the same dashboard? Here's how RevOps replaces the blame game with shared definitions, real SLAs, and a…
SDR Ramp Time: What to Expect Week by Week
Wondering why your new SDR still isn't hitting quota? This guide breaks down exactly what should happen week by week, whether you're hiring in-house or…
What Is RevOps? Revenue Operations Explained Simply
If you’re wondering what RevOps actually means in practice, this guide walks through the basics in plain language. See how Revenue Operations links marketing, sales,…
Fixing an Underperforming SDR Team: A Diagnostic Guide
Struggling with an underperforming SDR team but not sure what to fix first? This guide walks you through a practical diagnostic checklist so you can…
Cost Per Appointment: The Real Formula for B2B Sales
Wondering what you actually pay for each sales meeting that shows and qualifies? This guide unpacks a full cost per appointment formula, real examples, and…
Slowing the Process to Speed the Trust
A Different Kind of Sales Challenge On July 7, I had the opportunity to work with Merchants Bonding Company as a sales consultant, and it…
The Mobile-Only Myth: Why Business Lines Still Matter in B2B Appointment Setting
There has been a lot of concern in the sales world about iOS26 and what it could mean for reaching prospects on mobile numbers. For…
Employee Motivation During Stressful Times: Manager Guide
When pressure spikes, motivation doesn’t have to crumble. This guide shows managers how clarity, recognition, and realistic workloads protect performance during crunch weeks, with concrete…
Improve Marketing Effectiveness with a 5-Part Framework
Struggling to see real sales from all your marketing activity? This guide walks through a practical 5-part framework to tighten your audience, sharpen your message,…
How to Price a Product: 5-Step Framework That Works
If you’re tired of guessing at your price tag, this guide walks you through practical strategies, real examples, and a repeatable 5-step worksheet. Learn how…
How to Write an SOP: Clear 7-Step Guide
Want your team to stop guessing and start following the same reliable playbook every time? This guide walks you through how to write an SOP…