Case Study
Mobile Imaging Solutions
Manufacturing - Industrial Machinery & Equipment
To
Healthcare - Medical Laboratories & Imaging Centers
Company Profile
Scope of Work
This client engaged Superhuman Prospecting in 2022 to cold call decision makers of hospitals and medical centers to set up sales appointments and generate healthcare sales leads for their account executives. Since then, we have implemented a cold calling strategy, that has evolved over the last 2 years, to reach out to these radiology and imaging decision makers using a multichannel strategy that includes cold calls, cold emails and warm lead nurturing. This has helped free up their salespeople's time and increased engagement with prospects that have been tough to reach by their internal sales efforts.
Decision-Makers Targeted
Our primary target decision makers are Directors of Radiology, Imaging Directors, Diagnostic Imaging or Services Managers, and those responsible for Medical Imaging or Radiology Systems. They are ultimately responsible for the clinical, operational, financial performance of the diagnostic imaging department of hospitals and medical facilities.
Campaign Metrics
Manufacturing - Industrial Machinery & Equipment
