Sales FAQ

Outbound marketing refers to any kind of marketing where a company initiates the conversation, sending its message out to a target audience. 

Cold calling, cold emailing, traditional print advertising, TV & radio, and paid advertising are some of the most popular forms of outbound marketing.

An initial email, based on a specific strategy, sent to a prospect to determine interest in your product or service.

A telephone call soliciting business made directly to a potential customer without prior contact or without a lead. Learn More

Cold calling is used because businesses want to grow and inform the marketplace about a product or service they have not heard about yet. It is a way to introduce what you offer other companies and people to help them. Learn More

Sales Development Representatives are trained in the product or service, and then in cold calling techniques to properly introduce offerings and build trust with potential customers.

An SDR is a sales representative that focuses on outreach, lead qualification, and prospecting. 

A telephone call made by a person representing one business, soliciting another business as a potential customer, without prior contact.

On a business-to-business scale, sales teams either build an in-house team of cold callers or they can outsource to firms that help aid in their goals.

An outlined and organized formula based on industry, features, benefits, and accolades used when cold calling to guide the conversation towards building a long-term relationship with the potential buyer.

A telephone call soliciting business made directly to a potential customer without prior contact with the purpose of setting up a sales appointment between the company calling and the potential customer at a later date. Learn More

Appointment setting via cold calling is used because businesses need a way to concretely identify next steps, encouraging a potential customer to move closer to a sale. Learn More

A telephone call made directly from one business to another, without prior contact, with the purpose of setting up a sales appointment with a decision-maker for a later confirmed date.

On a business-to-business scale, appointment setting through cold calling is done by sales development representatives conducting cold phone calls to introduce their offering, setting a time and date for the potential customer to learn more with a representative from another representative at the selling company.

Appointment setting is vital for any organization selling their products or services to new companies, helping the company to increase sales and brand awareness.

An individual that has the buying authority and ability to make a purchasing decision. 

The process and actions of identifying & targeting a potential customer for a business’s products or services.

A business strategy in which one company hires another to implement the process and actions of identifying & targeting potential customers. 

Lead qualification is the process of prioritizing sales prospects, based on the probability of converting to a sale, predetermined by company criteria.

A defined group of people based on shared characteristics, habits, or interests that are deemed most likely to buy your products or services.

A potential lead with a need for your product or service. 

An individual or organization that has expressed an interest in your offering. 

A pre-vetted prospect that has been deemed ready for the next step in the sales process based on lead qualification standards.

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Some of the industries we have generated leads for

What our Customers are Saying About Us

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Dhanur Sapolia Founder, Tech Consulting Firm

With the help of the Superhuman Prospecting team's comprehensive process, we were able to get more leads into our sales funnel. The clients that I have now wouldn't have been possible without SHP's help

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Andrew Zai President, Commercial Plumbing Co.

They helped me generate some leads for my plumbing business. The campaign was very well structured and organized, and they had great customer service, easy to get a hold of and communicative.

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Kahl Orr Owner, Digital Marketing Co.

Superhuman Prospecting ran our first outbound cold call campaign and we're pleased with the results. Our pitch was very nuanced and their team put in the effort to really understand how to communicate our value proposition. Will be back for more.

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Shane Dredge Regional Manager, 2-10 Home Buyers

Superhuman Prospecting is a tremendous value when it comes to turning a sales campaign over to a 3rd party and really all of the services they provide. The accountability, communication, flexibility and leadership are tremendous. Our company is using them on a long term contract because of these reasons. Highly recommended

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March Jae Sales Director

I give 5 Star to Superhuman Prospecting because of the results they produced for my project which was very challenging to start with. Very detail oriented and transparent. Definitely the marketing company that you can build a long term relationship with

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Ginger Jones Owner, Care Management Consulting Co.

The team at Superhuman Prospecting was a pleasure to work with. They had no trouble meeting deadlines and were helpful in making suggestions to alter our campaign.

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Tyler Shaw Sales Partner, Digital Marketing Co.

We have been using superhuman for the past two weeks and they have been a pleasure working with. They are setting up ideal meetings for us. Very pleased with them this far. I look forward to seeing the results they can bring us!! 10/10 recommend, I believe their services will be a game changer to our sales organization!

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Corinne Butler Director of Sales, CBD Company

John and the team were great to work with, highly recommend.

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Dan Schwartz Owner, Ecommerce Company

Worked perfectly for the job we needed them for. Super prompt and on top of everything. Highly recommended.

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Scott Clark Owner, Online Directory

We saw a huge success from the campaigns with Superhuman Prospecting. I'd highly recommend them for your prospecting needs.

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Ben Wilkin Sales Consultant, Laboratory Testing Co.

I've been working with Ryan and his group and Superhuman for over 2 years. Excellent work, service, responsiveness, etc. I would recommend to anyone needing sales support.

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